Though Canadians had recently impacted the airwaves thanks to artists like Céline Dion and k.d. But the chart dominance of artists like Whitney Houston, Babyface and Toni Braxton proved that traditional R&B was still very much alive, and the time was right for newcomer Deborah Cox to cross the border and make her debut. R&B was evolving, embracing hip hop grit, marrying funked-up jazz and carving out new niches in the industry. The '90s marked a decade of remarkable growth and popularity for 'urban music.' By 1995, the widely-diverse landscape was bursting with new sounds and new artists who pushed the envelope lyrically and stylistically.